The Business & Financial Times on MSN

Measurement precedes prediction (I): Why data is not enough: Measurement as strategic infrastructure

By Abubakari YAKUBU (PhD)Although most modern organisations possess extensive data, a subtler challenge persists: a lack of understanding regarding the true meaning of their metrics.By the time ...
Forbes

The Five P's Of Measurement In Data Analytics

Analytics, at its core, is leveraging data for measuring and improving business outcomes. Management guru Peter Drucker once said, “What gets measured gets managed.” Basically, effectively measuring ...