Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...
North Texas has long been the epicenter of the cheerleading world, home to some of the most iconic athletes in the sport with the Dallas Cowboys Cheerleaders and the cheerleading team at Navarro ...
Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...
DALLAS — Varsity Spirit, the company that owns the National Cheerleaders Association (NCA), is offering spectator refunds, counseling and virtual competitions to those impacted by an incident at a ...
DALLAS — Nine families are suing Varsity Spirit, Varsity Brands, and several event operators over a mass panic during the 2025 NCA All-Star National Championship in Dallas that they say left them ...
DALLAS — Nine families are suing Varsity Spirit, Varsity Brands, and several event operators over a mass panic during the 2025 NCA All-Star National Championship in Dallas that they say left them ...
ST. LOUIS, Oct. 3, 2024 /PRNewswire/ -- Build-A-Bear Workshop (NYSE: BBW), the beloved global brand known for offering a personalized experience where guests of all ages can create their own special ...
Midland County sheriff's deputies said they found three people dead with apparent gunshot wounds on June 22, 2026. Read full article: Healthy rain brings highest levels in years for local aquifers and ...
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